MediFusion is a conceptual prototype for an all-in-one healthcare app aimed at simplifying and enhancing the user experience in managing personal health. The project centers on crafting a cohesive brand identity that reflects trust, innovation, and accessibility while integrating essential graphic design components such as app UI/UX design, logo creation, color palettes, typography, and marketing materials.
The primary focus of this project was to design a visually compelling prototype that establishes MediFusion as a reliable, user-friendly brand. Key goals included creating an intuitive app interface, a memorable logo, and branding elements that align with the app's mission to empower users to take control of their healthcare journey. This project highlights skills in branding, visual storytelling, and designing for digital platforms, all aimed at delivering a consistent and impactful user experience.
